What format and attributes should be included in a product feed to maximize visibility in ChatGPT Search?

To maximize product visibility in ChatGPT Search, ensure your product data is structured, clear, and aligned with how users search (Avenuez).

Key steps include:

Enabling OpenAI's Crawler: Ensure your site allows OpenAI's bot to access your product content by updating your robots.txt file (Avenuez).
Preparing and Submitting Your Product Feed: OpenAI is building a direct product feed submission pipeline, and you can register using the Product Discovery Interest Form (OpenAI). Your product feed should include structured metadata, pulled from your product feed, on-site schema markup, and third-party content sources (Avenuez).
Optimizing for Product Relevance: Focus on how well your product aligns with the way people ask questions. Build pages that answer user queries, highlight what matters to buyers, and use structured and visible trust signals (Avenuez).

Essential attributes to include in your product feed are: ID, title, link, image link, price, description, availability, condition, brand, gtin, mpn, multipack, bundle, color, size, age group, gender, item group ID, shipping, and tax (seo.ai).

What format and attributes should be included in a product feed to maximize visibility in ChatGPT Search?

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